Google’s local pack results, which showed 7 business listings earlier, now shows only 3 listings. A few other changes were also noticed with regard to the details about the business listings in the local pack results. Further, it was also seen that they have redesigned it a little to fit better with mobile user interface.
Earlier, it used to look like this:
This is the new design:
A Google Spokesperson told Search Engine Land:
“We are constantly exploring the best way to bring a better search experience to our users. This update provides people with more relevant information, including photos, reviews and prices, for searches that have multiple results for a given location.”
This definitely is bad news for the businesses that appeared in the 4th, 5th, 6th and 7th places of the local pack. But, it also means more business for the top three results.