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March 14, 2019

“What is one of the most annoying, time-consuming and/or challenging aspects of search marketing?”

This was a question in a study taken a few years ago. Most participants listed keyword optimization as one of the hardest tasks in search engine marketing. Because of its...

January 16, 2019

Since 1941, when the first advertisement was aired on television, ads have been around to market products and services to the masses. Apart from television, radio, print and film have also been formidable mediums through which advertisers share ads. With the advent of...

January 11, 2019

While executing a paid media marketing campaign for your brand, it’s important to direct your advertising efforts in the right direction for the optimal targeting, delivery and measurement of paid ads. But how can a business do this? Well, these essential tips will hel...

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