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October 27, 2017

A couple of weeks ago, we talked about the war between Instagram and Snapchat and the dynamic ways in which Instagram has been evolving. Well, it appears as if Instagram is leaving no stone unturned in its quest to dominate the social media game as it has rolled out tw...

October 24, 2017

Facebook is back with the newest addition to its tools for targeted advertising. Two new options have been added to the Custom Audience Creation facility, which allows advertisers to target specific sets of people and strengthen existing customer relationships.

This con...

October 6, 2017

When Instagram launched the ‘Stories’ feature on its platform last year, the internet was quick to point its finger and label the medium a ‘copycat’. They weren’t wrong; the update was a complete rip-off of Snapchat’s format. Users posted a photo/video on their profile...

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